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Welcome to the Lucky Island

Located only 90 minutes north of Tokyo, Fukushima Prefecture is the third-largest prefecture in Japan, split into three unique regions that each offer a different way to experience Japanese culture.

Access to Fukushima Prefecture in Japan.
Aizu Area
Central Area
Coastal Area

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Activities in Fukushima

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Hot Laps Drift Experience

¥25,000 per person

1 hour

Ultimate Tadami Line Winter Tour

¥7,230 per person

8 hours

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku

¥7,230 per person

5 hours

Guided Coastal Cycling Experience

¥13,500 per person

3.5 hours

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Once in a Lifetime Experiences

UNIQUE IN FUKUSHIMA

Unique in Fukushima

Hoshino Resorts Nekoma Mountain
Snow Activities

Hoshino Resorts Nekoma Mountain

With its high-quality powder snow, Hoshino Resorts Nekoma is perfect for all levels of experience, especially for full-fledged skiers. The Freestyle Park is popular among snowboarders on account of its rich variety of terrain features.The resort was formed in 2023 by combining two previous resorts, one on each side of Mt. Nekomadake, with the building of a connecting ski lift. This allows visitors to use both resorts -- a huge area with over 30 courses -- on a single ski pass.Ski passes can be bought from reception (south area shown here), and cashless payments are accepted.The plaza on the south side also features a ski rental shop, a large restaurant (11:00am - 2:00pm weekdays, 10:30am - 2:30pm weekends), ski goods store, and several smaller restaurants and cafes. There is some luggage storage on the 2nd floor and a rest area overlooking the ski lifts.See here for Aizu Ski Japan's page about Hoshino Resorts Nekoma.Typical day pass cost: Adult: 5200 yen Junior and senior high school students: 3800 yen Elementary school students: 2500 yen*Discounts are available for early booking, both for day passes and season passes. Visit the official website for updated prices.
Ouchi-juku
History & Culture

Ouchi-juku

Take a journey to the past in Fukushima Prefecture’s Ouchi-juku area. This isolated village boasts thatched-roof houses and natural streets making you feel at one with the people who lived here hundreds of years ago.Nestled in the southwestern mountains of Fukushima, Ouchi-juku is a great spot to visit thanks to its unique charm and history. This village was established under the post station system of the Edo period, and played a vital role as a rest stop for travelers.In 1981, the well-preserved streets of Ouchi-juku led to it being designated as an Important Preservation District for a Group of Traditional Buildings. It isn’t difficult to see why—the village looks as it did during its heyday. And with no telephone or electric wires above ground, the view from the top of the hill overlooking the village is marvelous.It is a picturesque village where you can lose yourself to the flow of time. The traveler’s road that used to run through this village was called the Shimotsuke Kaido Route, or the Aizu Nishi Kaido Route.Ouchi-juku not only connected Aizu to Nikko, it also connected Aizu-Wakamatsu to Imaichi, a post town on the Nikko Kaido Route in Tochigi Prefecture. This road was frequented by many travelers as well as by the processions of feudal lords who had to travel to and from Edo periodically.Travelers of the Edo Period rested at the inns of Ouchi-juku to relieve their fatigue. Nowadays, festivals and events help draw in new visitors. The annual Snow Festival in February turns Ouchi-juku into a pretty candlelit scene.Visit in July to see a procession of dancers dressed in traditional Edo Period costumes, and you might even get to wear a happi (festival attire jacket) and join the locals in their celebrations!And when you’re feeling hungry be sure to try some of the local specialties, which include negi soba (fresh buckwheat noodles eaten using a green onion), stick-roasted char fish, and more.Please be aware that some restaurants are closed on Wednesdays, so lunch availability may be reduced.
Ouchi-juku Snow Festival
Events & Festivals

Ouchi-juku Snow Festival

Ouchi-juku’s rows of thatched-roof houses (which date back to the Edo Period) are transformed into a winter wonderland during Ouchi-juku Snow Festival, which takes place every February. Bright white snow falls and slowly builds up, as candles burn bright in snow lanterns, bathing the old post town in warm light. Various events are held during the two-day festival, the highlight being the flaming torch parade and fireworks on the first evening.The 2026 festival will be held Saturday 14th and Sunday 15th February, 2026.The schedule for last year can be found on the Ouchi-juku Tourism Association website in Japanese, or as below in English. Although this is last year's schedule, the 2026 schedule is identical -- only the dates are different.Getting to Ouchi-juku BY LOCAL TRAIN & BUS 2025:Full-size PDFs of the bus scheduleFull-size PDFs of the bus schedule
Paint Your Own Akabeko
Cultural Experiences

Paint Your Own Akabeko

Bookings for the akabeko painting can be made on the official reservation page.What is 'Akabeko'?The akabeko legend started at Enzoji Temple in Yanaizu Town, in the Aizu region. The construction of this temple began in the year 807, but due to a huge earthquake at the end of the seventeenth century, it had to be repaired in 1617. It was during the reconstruction of the temple that the akabeko became a folk legend.It is said that moving the wood and other supplies necessary for the reconstruction work was incredibly difficult because materials had to be transported from various villages upstream of the Tadami River. The materials were heavy and the journey to the temple was long. Cattle were used to transport materials, but many struggled to bear their loads.Then, out of nowhere, appeared a cow with a red coat. (It should be noted that, in the past, the word ‘red’ was used to describe the color ‘brown’, so it is likely that it was a brown cow.) The red cow supported the other cows and helped the priests who were constructing the temple until it was completed. Then, it suddenly vanished.'Akabeko' means 'red cow' in the local dialect.A number of statues of the cow were built inside the temple grounds so that the people of Yanaizu could express their gratitude to the akabeko.In the years following, there was a range of legends about the akabeko, with stories such as families who owned akabeko being rid of sickness upon stroking the cows. They continued to hold their status of bringers of good luck and strength. Families bought or made akabeko toys for their young children to play with.Akabeko Painting ExperiencesIn recent history, the Aizu tradition of painting akabeko began. It is said that this tradition started as something to do for children visiting Aizu-Wakamatsu City as part of school trips. This was when the story of the Akabeko evolved once more, into its newest papier-mâché form. The stripes on the face and back of the papier-mâché Akabeko are said to represent strength and perseverance.There are a number of workshops in Aizu-Wakamatsu City where you can paint your own Akabeko. Most workshops offer the standard red, white, and black paint. These talismans for good health make very cute and lightweight souvenirs to take home for family and friends – or keep for yourself! Those who prefer to buy a ready-painted Akabeko will be able to find it at most souvenir shops.BookingIf you would like to book an akabeko painting experience at the Tsurugajo Kaikan (a shopping complex located next to Tsurugajo Castle), please access this page.
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Trips in Fukushima

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku
Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku
Nature

Aizu Winter Bus: Tsurugajo Castle & Ouchi-juku

Experience the beauty and history of Aizu this winter with a special one-day sightseeing bus tour. The Aizu region, known for its stunning seasonal landscapes and rich history, offers a unique opportunity to explore its top landmarks in comfort. The Aizu Winter Sightseeing Bus takes you to two of the region's most iconic spots: Tsurugajo Castle, the historic fortress that was once the pride of the Aizu samurai clan, and Ouchi-juku, a traditional village that once played host to samurai travelling between the castle and the southern capital. Along the way, enjoy a traditional lunch of negi-soba (green onion soba) in Ouchi-juku, and benefit from a knowledgeable Japanese-speaking guide. Bookings are made via the Fukushima Travel website. Tour Details: Dates: 14 January 2026 – 22 March 2026 Price: ¥7,230 for adults (¥6,500 + ¥730 processing fee), ¥5,450 for children (¥4,900 + ¥550 processing fee) Includes: Bus ticket, Tsurugajo Castle entrance fee, lunch (negi-soba) at Ouchi-juku, Japanese-speaking guide Departure/Arrival: Aizu-Wakamatsu Station (guests at Ashinomaki Onsen can disembark there) The tour may be canceled in case of bad weather. The winter bus departs from Bay 2 of the bus plaza at Aizu-Wakamatsu Station.

Fukushima’s Revitalization Educational One-Day Trip
Fukushima’s Revitalization Educational One-Day Trip
Fukushima’s Revitalization Educational One-Day Trip
Culture

Fukushima’s Revitalization Educational One-Day Trip

This is a model itinerary for visitors who would like to learn about Fukushima’s revitalization. The coastal area of Fukushima is the only place in the world to have survived a triple disaster: an earthquake, a tsunami and a nuclear disaster. Following extensive decontamination efforts and a great deal of demolition and reconstruction, several areas that were once designated as ‘difficult to return’ have started welcoming both residents and visitors again, with many residents eager to share their stories with the world. This itinerary centers on the towns of Futaba and Namie, both of which were severely affected by the earthquake, tsunami and nuclear accident in 2011.  The first stop is Futaba station and the surrounding Futaba Art District, a mural art initiative that pays homage to the residents and folk art of the town. From there, you’ll visit the Great East Japan Earthquake and Nuclear Disaster Memorial Museum, which has a detailed account of the area before, during, and after the disaster. At the museum, you’ll learn about the stories and testimonies of locals, as well as the plans and ideas for the future of Fukushima. The last stop is the remains of the Ukedo Elementary School in Namie town. Although the school building, located only 300 meters from the sea, sustained great damage from the tsunami, students, teachers and staff were able to evacuate from the school safely, for which it is known as a ‘miracle’ school.  This is a one-day itinerary, but we recommend staying somewhere in the coastal area of Fukushima after your visit.  

Ultimate Tadami Line Winter Tour
Ultimate Tadami Line Winter Tour
Ultimate Tadami Line Winter Tour
Nature

Ultimate Tadami Line Winter Tour

This tour itinerary, combining bus and train travel on one ticket, allows visitors to explore the best spots along the famous Tadami Line, showcasing breathtaking winter views and rich local heritage. On this tour, you’ll visit the historic Enzoji Temple, home to the famous ‘akabeko’ legend, and visit a museum showcasing local folk art. You’ll also capture stunning photos from the viewpoint above the Tadami River Bridge and learn about the fascinating history of the river area, before taking a ride on the iconic Tadami Line train itself. A traditional meal made from local ingredients is included in the price. Tickets can be purchased on the Fukushima Travel website. Tour Details: Dates: Saturdays, Sundays and public holidays between January 24, 2026 - March 22, 2026 Price: ¥7,230 for adults (¥6,500 + processing fee), ¥6,120 for children (¥5,500 + processing fee) Includes: Bus ticket, Tadami Line train ticket from Aizu-Kawaguchi to Aizu-Yanaizu, lunch fee, Japanese guide Departure/Arrival: Aizu-Wakamatsu Station (guests at Higashiyama Onsen can disembark there)

Samurai Spirit Experience
Samurai Spirit Experience
Samurai Spirit Experience
Samurai

Samurai Spirit Experience

Discover the spirit of the Japanese samurai on this one-day tour of warrior history in the beautiful Aizu region of Fukushima. Feel the past come to life all around you as you experience the places where samurai once walked. This tour can be enjoyed any time of the year. Leave from Aizu-Wakamatsu Station and journey to Tsurugajo Castle, the only castle in Japan with its signature red roof tiles. Stroll through the outer grounds before heading inside the keep, complete with a picture from the observation platform at the top. After you’ve finished at the castle, make your way to Aizu Hanko Nisshinkan, once a high-grade academy for young samurai. This is where the fledgling warriors received training and education, not only in combat but in philosophical and artistic pursuits. Afterwards, move on to Aizu Bukeyashiki, the 28-room sprawling estate that once belonged to a samurai family of the region. The well-preserved estate showcases everyday samurai life as well as some stunning artifacts and gardens. As you walk the halls of the old quarters, you'll be able to imagine what life was like for a powerful and influential samurai of the period. Still looking for samurai experiences? Try a samurai class at the dojo of Ookawaso ryokan.

Seasons on Fukushima

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